May 6, 2023 Melt van der Spuy

They are made of Sterner Stuff

Our first YouTube show exploring South African entrepreneurs.

Is it too far fetched to imagine marketing videos that provide real, tangible value to audiences, that deliver on brand objectives and is entertaining to watch?

We don’t think so.

We are so unbelievably excited to launch the pilot to our first ever YouTube series: Sterner Stuff: Entrepreneur. 

Sterner Stuff is a series where we interview successful, bootstrapped entrepreneurs on how they started and where they are now. We hear how their journeys unfolded and learn more about the spirit needed to build something bigger than yourself.

The series serves to reach a few goals:

To create an aspirational product that provides real value to South African entrepreneurs

Beyond an entertaining episode of around 25 minutes, we are also releasing the full interview to dig into some of the more technical elements of building a business. This provides deeper insight into the challenges and realities of starting a business in South Africa.

Showcase our country’s entrepreneurs and the job opportunities they create

We firmly believe that the future of our country is in the hands of her people. Entrepreneurs and business owners will continue to solve social, economic and environmental issues and assist with the developmental needs of our country. Video is a powerful marketing medium and this can have a positive impact on positive companies.

To align with like-minded brands

We are looking to align with big brands to assist us in continuously producing this series, giving back to our economy and providing aspirational South African entrepreneurs with mentorship and guidance beyond formal education.

To showcase the type of work we love creating at Tall Giraffe Video

We work to provide value in an authentic and entertaining manner. We believe entertainment can be functional and aspirational. We believe in building, not breaking down. In serving, not taking. This is what entertainment can be. And we have plenty more of this up our sleeves.

 

Though we believe that truly exceptional marketing needs no call to action we have to ask one thing of you, our audience. If this speaks to  you, share this message far and wide, give us a follow on Linkedin, Insta, Facebook or YouTube. Or on all of these platforms. 

And watch the show. 

We’ll be asking for comments, input and recommendations for future entrepreneurs and businesses to feature. In fact, you can now nominate South African businesses that you want to see more of using the form at the bottom of this page.

We promise to deliver value. Always.

Now, are you ready to join us on this journey?

🦒📼

Know an awesome, bootstrapped entrepreneur? Let us know about them!

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